The Introduction of Advertising Engineering Committee of CAAC
The China Advertising Association of Commerce(short for ‘CAAC’), formerly the China Advertising Association for Foreign Economic and Trade, was established in 1981. CAAC is the first national advertising industry association in China. In September 2005, with the reform of the national government agency and the approval of the Ministry of Commerce and the Ministry of Civil Affairs, the China Advertising Association for Foreign Economic and Trade was renamed the China Advertising Association of Commerce.
In December 2005, with the support of the Ministry of Commerce and the leadership of the CAAC, adhering to the service concept of "first-class service, first-class innovation, first-class strength, first-class integrity", many top foreign and local comprehensive advertising companies operating in China , Jointly established an Advanced advertising industry organization -- THE ASSOCIATION OF ACCREDITED ADVERTISING AGENCIES OF CHINA (referred to as China 4A). China 4A is the first branch of the CAAC. Its purpose is to enhance the status and social image of the overall Chinese advertising industry, cultivate talents for the Chinese advertising industry, and establish professional operating standards and industry self-discipline to promote the development of the Chinese advertising industry.
At present, the CAAC has 17 branches, including 12 professional committees.
The Advertising Engineering Committee of CAAC, is a professional branch of CAAC in the field of advertising engineering. It is composed of well-known advertising engineering companies. It was established in Beijing on April 2, 2015, and was officially registered with the Ministry of Civil Affairs for the record.
The Advertising Engineering Committee of CAAC, is currently the only national industry association in the field of advertising engineering in China. Its purpose is to guide and promote the progress and development of the Chinese advertising engineering industry, improve the production technology and construction level of the Chinese advertising engineering companies, and ensure the quality and safety of the advertising engineering project, protect the legal rights and interests of members, formulate industry standards, regulate market operations, and set a high-quality example in the advertising engineering industry.
At present, the Advertising Engineering Committee of CAAC has 157 members in 17 provinces around China, most of which are large-scale advertising engineering companies in the local area. Its business scope covers advertising inkjet printing, store display, advertising installation, lighting box production, signage, sign lighting characters, LED display and etc. The industrial chain includes one-stop services such as advertising engineering design, production, installation, advertising equipment & materials production and sales.
The activities carried out by the the Advertising Engineering Committee of CAAC each year are:
1. Developing industry standards for advertising engineering.
2. Conducting advertising engineering skills and safety training and issue training certificates.
3. Regularly organizing domestic industry exchanges, organizing members to visit the factories of advanced advertising engineering companies around China.
4. Cooperating with foreign advertising engineering industry associations, organizing annual inspections abroad, visit factories of large advertising engineering companies in Europe, US, Japan and South Korea, etc., and conducting discussion and exchanges.
5. "Beijing International Advertising and Sign Show" is held in Beijing every spring by the Advertising Engineering Committee of CAAC, which is the most influential exhibition in the advertising engineering industry in the northern region.
6. The “China International Inkjet-printing Culture Festival” is held around China every summer, which is a grand festival for China inkjet-printing industry.
7. Carrying out the qualification assessment of advertising engineering enterprises.
8. Carrying out the selection activity of "Top 100 Advertising inkjet-Printing Engineering Enterprises in China".
9. Organizing competitions in advertising engineering design, advertising engineering projects, advertising engineering skills.
Contact Information of the Advertising Engineering Committee of CAAC Secretariat: Tel: +86-10-58030468 +86-13911783018