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                                                              中国商务广告协会广告工程委员会介绍

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    中国商务广告协会,原为中国对外经济贸易广告协会,成立于1981年,是我国第一个全国性广告行业社团组织。20059月,随着国家政府机构改革,经商务部和民政部批准,中国对外经济贸易广告协会更名为中国商务广告协会(简称商广协,英文简称“CAAC”)。

 

  200512月,在国家商务部的支持和商广协的主导下,秉承一流服务,一流创新,一流实力,一流诚信的服务理念,在中国经营的众多顶尖外资与本土综合性广告公司,联合成立了广告行业高端组织----中国商务广告协会综合代理专业委员会(简称中国4A)。中国4A是商广协首个分支机构,其宗旨是提升整体中国广告行业的地位和社会形象,为中国广告业培养人才,并树立专业作业规范和行业自律,促进中国经济的发展。

 

目前,商广协下设17个分支机构,其中包括12个专业委员会。

 

中国商务广告协会广告工程委员会,是商广协在广告工程领域的专业性分支机构,由国内知名广告工程企业组成,201542日在北京成立,并在国家民政部正式注册备案。

 

中国商务广告协会广告工程委员会,是目前广告工程领域唯一的全国性行业协会,宗旨是:引导和促进中国广告工程行业的进步与发展,提高各广告工程企业的生产技术与施工水平,保障广告工程的质量和安全,保护会员的合法权益,制定行业标准,规范市场经营,在广告工程行业树立高品质的榜样

目前,广告工程委员会在全国17个省市自治区拥有会员157家,大多数为当地规模较大的广告工程企业,业务范围涵盖喷绘制作、商店陈列展示、广告安装、灯箱制作、标识标牌、发光字制作、LED显示屏等领域,产业链包含广告工程设计、制作、安装,广告设备材料生产、销售等一条龙服务。

 

广告工程委员会每年开展的活动有:

1、制定广告工程行业标准。

2、开展广告工程技能与安全培训,颁发培训证书。

3、定期组织国内行业交流,组织会员参观各地高端广告工程企业工厂。

4、与国外广告工程行业协会合作,每年组织赴国外考察,参观欧美、日韩等国大型广告工程企业工厂,并进行座谈交流。

5、每年春季在北京举办“北京国际广告与标识展览会”,是北方地区最具影响力的广告工程行业展览会。

6、每年夏季在全国各地巡回举办“中国国际喷绘文化节”,是喷绘行业上下游产业链的盛大节日。

7、开展广告工程企业资质评定。

8、开展“全国省级十佳广告喷绘工程企业”评选活动。

9、组织广告工程设计、工程项目、技能等行业竞赛。

 

        广告工程委员会秘书处联系方式

        电话:010-58030468 13911783018

       网址:www.ae-caac.org

       地址:北京市丰台区马家堡东路106号新天地写字楼1329


 

The Introduction of Advertising Engineering Committee of CAAC

 

The China Advertising Association of Commerce(short for ‘CAAC’), formerly the China Advertising Association for Foreign Economic and Trade, was established in 1981. CAAC is the first national advertising industry association in China. In September 2005, with the reform of the national government agency and the approval of the Ministry of Commerce and the Ministry of Civil Affairs, the China Advertising Association for Foreign Economic and Trade was renamed the China Advertising Association of Commerce.

 

In December 2005, with the support of the Ministry of Commerce and the leadership of the CAAC, adhering to the service concept of "first-class service, first-class innovation, first-class strength, first-class integrity", many top foreign and local comprehensive advertising companies operating in China , Jointly established an Advanced advertising industry organization -- THE ASSOCIATION OF ACCREDITED ADVERTISING AGENCIES OF CHINA (referred to as China 4A). China 4A is the first branch of the CAAC. Its purpose is to enhance the status and social image of the overall Chinese advertising industry, cultivate talents for the Chinese advertising industry, and establish professional operating standards and industry self-discipline to promote the development of the Chinese advertising industry.

 

At present, the CAAC has 17 branches, including 12 professional committees.

 

The Advertising Engineering Committee of CAAC, is a professional branch of CAAC in the field of advertising engineering. It is composed of well-known advertising engineering companies. It was established in Beijing on April 2, 2015, and was officially registered with the Ministry of Civil Affairs for the record.

 

The Advertising Engineering Committee of CAAC, is currently the only national industry association in the field of advertising engineering in China. Its purpose is to guide and promote the progress and development of the Chinese advertising engineering industry, improve the production technology and construction level of the Chinese advertising engineering companies, and ensure the quality and safety of the advertising engineering project, protect the legal rights and interests of members, formulate industry standards, regulate market operations, and set a high-quality example in the advertising engineering industry.

 

At present, the Advertising Engineering Committee of CAAC has 157 members in 17 provinces around China, most of which are large-scale advertising engineering companies in the local area. Its business scope covers advertising inkjet printing, store display, advertising installation, lighting box production, signage, sign lighting characters, LED display and etc. The industrial chain includes one-stop services such as advertising engineering design, production, installation, advertising equipment & materials production and sales.

 

The activities carried out by the the Advertising Engineering Committee of CAAC each year are:

1. Developing industry standards for advertising engineering.

2. Conducting advertising engineering skills and safety training and issue training certificates.

3. Regularly organizing domestic industry exchanges, organizing members to visit the factories of advanced advertising engineering companies around China.

4. Cooperating with foreign advertising engineering industry associations, organizing annual inspections abroad, visit factories of large advertising engineering companies in Europe, US, Japan and South Korea, etc., and conducting discussion and exchanges.

5. "Beijing International Advertising and Sign Show" is held in Beijing every spring by the Advertising Engineering Committee of CAAC, which is the most influential exhibition in the advertising engineering industry in the northern region.

6. The “China International Inkjet-printing Culture Festival” is held around China every summer, which is a grand festival for China inkjet-printing industry.

7. Carrying out the qualification assessment of advertising engineering enterprises.

8. Carrying out the selection activity of "Top 100 Advertising inkjet-Printing Engineering Enterprises in China".

9. Organizing competitions in advertising engineering design, advertising engineering projects, advertising engineering skills.

 

Contact Information of the Advertising Engineering Committee of CAAC Secretariat: Tel: +86-10-58030468  +86-13911783018

Email:  chendz@126.com

Website: www.ae-caac.org

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